When creating a website, it’s crucial to understand your market and what will work or not work. It is important to upload content that will be both appealing and engaging to your audience because activity will help boost the SEO of your site. Having better SEO means ranking higher in Google...

Call-to-Actions (CTAs) are an important part of any website, but especially websites with the goal of lead-generation.  What’s a CTA?  You likely already have a CTA somewhere on your website – it’s a written prompt to perform a desired action. You can use CTAs to drive different...

At Market Muscles, we always say that one of the best ways to improve your SEO is consistently blogging. We recommend adding at least one to two new blog posts a month to see the best results, but getting into the habit can be challenging. Don’t know what to write about? It’s important to...

In today’s world, rebranding has become a trend. For businesses, that means modernizing and transforming visual aspects of your company – anything from revamping your logo or catch phrase to changing up your marketing tactics and content strategy. Branding sets your business apart from...

If you’re considering a website redesign, you’ve probably asked yourself “how will this affect my SEO and current Google rankings?” We get it – strong SEO rankings are something you want to hold onto, but keeping your website current and modern is also a necessity. The benefits of a...

What is Google My Business and Why Should I Use It?  Google My Business is a free tool that allows you to manage your web presence and provide up-to-date information about your facility.  Creating a Google My Business page will make it easier for people to find your school or studio with a Google...

Getting members to leave written reviews on your Facebook page is a must. It helps your facility attract more followers on Facebook, which is great. But, if you’re not also using those reviews on your website, you’re missing out. Social Proof Matters When it comes to attracting leads and new...

A high-performing website is, first and foremost, designed to create a positive experience for your potential customers. It should have a clear and organized design that will encourage visitors to contact you with questions or for additional information. The elements of a high-performing website...

With billions of users on Facebook, it’s critical to keep your business page updated and focused on your target audience. Basic features on your page can help bring you more leads – and most people don’t take advantage of them! Free marketing, insight into your audience, increased website...

Websites should be designed with a purpose – to generate more members. Each element of each page should have specific intentions behind it. The placement and information within the different elements are crucial to your website reaching its full potential. It takes about 50 milliseconds for a...