From the Blog

Online Reputation

How to Highlight Your School’s Culture on Social Media

Your martial arts school’s culture is one of its most important characteristics. Students who take classes with you are doing more than learning a skill. They’re becoming part of a community. For that reason, you need to do everything you can to demonstrate the kind of culture students can expect to find when they enroll.

One of the best ways to show off your school’s culture is through social media. Social media offers versatility and personality that simply aren’t available with traditional marketing methods. Using a combination of words, images, and videos, you can give prospective students a peek inside your dojo before they ever set foot in it.

4 Reasons You Need Testimonials on Your Website

Do you have testimonials on your website? If not – or if you only have one or two dated ones – then you’re missing out on an important element of a lead-generating website.

Testimonials provide prospective students with a compelling reason to attend your school instead of others in the area. They’re a way of providing proof of the value of what you offer students.

Still not convinced? Check out these four reasons to have testimonials on your website.

How to Take Your Blog Posts from Forgettable to Fantastic

Blogging helps business connect with the target audience and share valuable information with them. In fact, companies that blog more than 11 times per month generate between three and four times as much traffic as companies that blog only once a month.

If you want your blog to generate that kind of traffic – particularly the kind of traffic that turns into leads for your school – then you need to make sure that the content you post is high-quality and irresistible. Here’s how to do it.


A key benefit of Market Muscles is our Five Mile Protection — where we offer all of our clients exclusivity to a five mile radius around their school. It’s easy to check to see if your school is eligible for our service.

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